About
Two founders, 40+ team members, and a very full calendar.
We started GYA in 2015 while still running stores for Myer. Brett had NSW and ACT, over a billion dollars of retail. Rowayne had multiple stores across NSW. We brought that discipline to marketing and never really switched it off.
Rowayne
Founder · Strategy
Brett
Co-founder · Client success
The team
Over 40 of us, and they become part of your family too.
Behind Rowayne and Brett there's a team of more than 40: ads specialists, SEO, designers, developers, video, copywriters, and the account managers who'll be on your fortnightly call. You're not handed off to a junior after you sign. The people who build your plan are the people who run it, and most of our clients end up knowing them by name.
How we work
Things we believe that other agencies find inconvenient.
- Booked patients are the only metric
Impressions, reach and brand lift are lovely. Your books being full is the job.
- Speed beats spend
The business that answers first usually wins. That's why we built SmileOX before we built a sales deck.
- 7km
We won't take on two dental clinics within 7km of each other. Ever.
- Say what isn't working
You'll hear it from us first, with the fix. Every fortnight.
- Your money goes on your marketing
We don't market ourselves. This site is it.
Where it started
The Caringbah Dentists.
About seven years ago Dr Ram took a punt on two retail guys with a night-time agency. His practice grew, people noticed, and the referrals haven't really stopped. Over 100 clinics later we still run it the same way: look at the numbers, find the problem, fix it, call the client.
Say hello.
Brett picks up the phone. Twenty minutes, no deck, just a look at your numbers and what we'd do first.