Team

The people you'll actually deal with.

Two founders who came out of Myer, and more than 40 people doing the work in house. Nobody gets handed to someone they've never met.

Brett and Rowayne with a GYA team member reviewing work in the office — Brett and Rowayne with the team.

Founder · Strategy

Rowayne Kapugama

Before GYA, Rowayne was a store manager at Myer, running multiple stores across NSW with a bit over 60 million in sales between them. That's where the habits come from: a number every day, a target every week, and a conversation about what's being done when the number is down.

He started GYA with Brett in 2015, building it at night while still working at Myer during the day. About seven years ago the agency took on its first dental practice, The Caringbah Dentists, and the work there led to the referrals that made dental what GYA is known for.

Today he sets the strategy on every account. Which services to push, which suburbs to target, where the budget goes, and what it should be returning by when. He's also behind SmileOX, the lead platform GYA built after watching good enquiries go cold at the front desk.

Before GYA: Store manager at Myer, running multiple stores across NSW, a bit over $60m between them
At GYA: Founder, since 2015

Marketing strategy
Google Ads
Local SEO
Lead generation
SmileOX

Co-founder · Client success

Brett Dyson

Before GYA, Brett was General Manager at Myer looking after NSW and ACT, a store portfolio worth over a billion dollars. Running stores at that size means you don't get to hide behind a report. If a number moves, you explain it and you fix it.

He co-founded GYA with Rowayne in 2015, building it at night while both of them were still at Myer.

Brett runs client success. In practice that means the fortnightly calls actually happen, every account has a name against it, and nobody is being quietly managed by a monthly report.

Before GYA: General Manager at Myer, NSW and ACT, a store portfolio worth over $1b
At GYA: Co-founder, since 2015

Client success
Account management
Reporting
Retail operations

The team

Over 40 of us, and they become part of your family too.

Behind Rowayne and Brett there's a team of more than 40: ads specialists, SEO, designers, developers, video, copywriters, and the account managers who'll be on your fortnightly call. You're not handed off to a junior after you sign. The people who build your plan are the people who run it, and most of our clients end up knowing them by name.

Everything is done in house. No white labelling, no reselling somebody else's platform, no work quietly sent elsewhere and marked up.

Say hello.

We pick up the phone.

Twenty minutes, no deck. We'll look at what you're spending, where it's going, and what your site and your Google listing are doing, then tell you which of them is costing you the most right now.

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